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Major player in cultural sponsorship in France, Banque Neuflize OBC reinforces its action in favour of the contemporary artistic creation by supporting since 2011 the Pavillon, the creation laboratory of the Palais de Tokyo, renamed Pavillon Neuflize OBC.

This support is naturally in line with its dynamic and original sponsorship policy, in the service of the contemporary creation and the valorization of cultural heritage.

By this partnership, Banque Neuflize OBC helps the new generation of artists to rise, explores all the creation fields and sharpens its perception of the world through the artists’ vision.

A banking institution of convictions, Neuflize OBC is sensitive to this artistic experiment, at the same time residence for young artists, pedagogic unit and creation laboratory, which, by starting a thought about today’s art practises and stakes, helps the bank to feel the signals of a lively world, to break the habits, to widen the field of possible.

Honored by the Ministry of Culture and Communication as Major Sponsor, Neuflize OBC is also rewarded by the Oscar Admical for cultural sponsorship in 2012. The Neuflize OBC sponsorship policy sets out to combine the culture of the past with that of the future, to associate the visual arts and the cinema, and to coordinate its actions with those of Neuflize Vie, its insurance company. 

 The bank’s sponsorship policy…
Banque Neuflize OBC, one of the leaders in private banking in France, is often quoted as a reference in cultural sponsorship, notably for visual arts and the cinema. Its field of intervention includes partnerships with prestigious institutions, both for exhibitions and for major artistic events. Its choices get organized around supports in the creation as in the development of the cultural heritage.

Choices reflecting the values of a private bank…

The actions carried out by Neuflize OBC are at one and the same time proof of a rigorous, long-term commitment to quality projects and an open-minded and innovative encouragement of promising creative initiatives geared to the future. The priorities enshrined in the bank’s sponsorship policy also illustrate the appropriateness to its clients, with a special focus on families with roots in the French industrial sector and often with a reputation as art lovers, or on professionals from the world of cinema and communication drawn from all parts of the country.

A coherent sponsorship policy…

Neuflize OBC also shares its engagements with its insurance company, Neuflize Vie, which has opted to focus on contemporary, photographic and videographic images through partnerships of various kinds, like its durable contribution to Jeu de Paume and MEP museums.

 

Some examples of actions in 2014 :

Major Sponsor of the Cinémathèque française, Pavillon Neuflize OBC – the creation laboratory of the Palais de Tokyo, Restoration of the Boudoir at the Jacquemart-André museum, support the production and dissemination of artists’ works from the Fresnoy national Studio of the Contemporary Arts, Exhibition « Des hommes, des mondes » at the Collège des Bernardins (March-June 2014), Contemporary drawing prize of the Foundation Daniel et Florence Guerlain (march 2014), Monumenta “L’étrange cite-Ilya et Emilia Kabakov”, RMN-GP (may-june 2014), Talents Cannes 2014 (Adami), Suzanne Valadaon and Maurice Utrillo refurnishing worskshop in Montmartre Museum, FIAC (october 2014), Arcs European Film Festival (december 2014)…

Media Contact Neuflize OBC
Carole Tournay, Events and sponsorship manager
carole.tournay@fr.abnamro.com
+33 1 56 21 79 53